People for Food & Water First



Our Food & Water First videos feature Ontario’s prime farmland and Hollywood star, Rachel McAdams. (We think she shines in her latest role: defender of the land that feeds us!)


Soil & Water

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“Without me, humans could not exist,” says the Soil.

Edward Norton: I am the Soil


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“Will they wage wars over me?” asks Water.

Penelope Cruz: I am Water